About Pretty & Nordic

Born from a love of beauty & Nordic simplicity

Pretty & Nordic is a Swedish beauty brand built for girls who love to feel effortlessly put-together. We create press-on nails and lash products that are beautiful, easy to use, and made to last.

Our aesthetic is soft, feminine, and Nordic-inspired - think light pinks, clean lines, and a touch of luxury without the fuss.

Why we started

We believe great nails and lashes shouldn't require a salon visit. Pretty & Nordic was created to bring salon-quality beauty home, with products that are as pretty as they are practical.